For the Indian customers price is the major factor, while buying any electronic product including mobile.Handset market in India is now highly competitive. New players are entering the market with rich features, low cost gadgets and dual SIM features. Still the largest handset manufacturer Nokia has grabbed most of the market share (56.8%) which is followed by the Korean companies Samsung (7.7%) and LG (5.4%) last year. However Micromax a new entrant is competing with LG to gain third position in the handset market. Talking about the statistics, about 26 new players entered the market in the past few months itself. The Indian brands gained 14% market share in the handset industry, in particular in the mid and low end consumer market. Smart phones are gaining momentum and it is assumed to rise by 14% within 2-3 years. The GSM handsets are on higher demand compared to CDMA. Around 80% of the mobile services revenue is generated through SMS. More than 94% Indian consumer are prepaid. We have seen some interesting trends like dual SIM models, solar powered mobiles from Samsung and even desi smartfones from players like Airfone.
The Indian manufacturers are now getting ready to hit the other countries after consolidating their presence in India. Indian mobile companies like Micromax, and Videocon are planning to enter the global markets especially in the Indian and African regions. Micromax has already a major market share in the Srilankan market. The Indian market is still waiting for many more players to come. One such player is Singapore based Pine mobile and Huawei. The competition is going to be intense in the coming years as the early entrants are threatened by new national and international players. We are also seeing global brands like Nokia now dropping their prices and launching handsets for lower end Indian consumers to compete with these new Indian manufacturers.
The mobile handset manufacturers in India are:
Accord
Ace
Acer
Airfone
Airnet
Ajanta
Amplicom
Apple
Aqua
Aroma
Blackberry
Bleu
Boss
Bossh
Brado
Byond Tech
Celkon
Colors
Dell
DigiBee
Fly
Fortune
Frio
Fujezone
G-Fone
G7
Gee Pee
Grapes
Hansum
Hi-Tech
HTC
Huawei
I-Tel
I4
I5
Icube
Intex
INQ
IO Sound
ION
Joy
JXD
Karbonn
Kenson
Lava
Lemon
LG
Lima
Longtel
Magicon
Markson
Maxx
Melbon
Micromax
Motorola
Movil
MTS
Munoth
Murphy
MVL
Nokia
Olyne
Onida
Orpat
OSCAR
Pagaria
Paxma
Pine
Rage
Ray
Reliance
Reysol
Riviera
Sagetel
Samsung
Simoco
Sky
Sony Ericsson
Spark
Sunsky
T-Series
Tekshiv
Usha-Lexus
Videocon
Viva
Vodafone
Voice
VOX
Wespro
Wynncom
Xcite
Zen
The Indian manufacturers are now getting ready to hit the other countries after consolidating their presence in India. Indian mobile companies like Micromax, and Videocon are planning to enter the global markets especially in the Indian and African regions. Micromax has already a major market share in the Srilankan market. The Indian market is still waiting for many more players to come. One such player is Singapore based Pine mobile and Huawei. The competition is going to be intense in the coming years as the early entrants are threatened by new national and international players. We are also seeing global brands like Nokia now dropping their prices and launching handsets for lower end Indian consumers to compete with these new Indian manufacturers.
The mobile handset manufacturers in India are:
Accord
Ace
Acer
Airfone
Airnet
Ajanta
Amplicom
Apple
Aqua
Aroma
Blackberry
Bleu
Boss
Bossh
Brado
Byond Tech
Celkon
Colors
Dell
DigiBee
Fly
Fortune
Frio
Fujezone
G-Fone
G7
Gee Pee
Grapes
Hansum
Hi-Tech
HTC
Huawei
I-Tel
I4
I5
Icube
Intex
INQ
IO Sound
ION
Joy
JXD
Karbonn
Kenson
Lava
Lemon
LG
Lima
Longtel
Magicon
Markson
Maxx
Melbon
Micromax
Motorola
Movil
MTS
Munoth
Murphy
MVL
Nokia
Olyne
Onida
Orpat
OSCAR
Pagaria
Paxma
Pine
Rage
Ray
Reliance
Reysol
Riviera
Sagetel
Samsung
Simoco
Sky
Sony Ericsson
Spark
Sunsky
T-Series
Tekshiv
Usha-Lexus
Videocon
Viva
Vodafone
Voice
VOX
Wespro
Wynncom
Xcite
Zen